Fluid: We Think Digital Shopping

It's happening right now: consumers are changing the way they shop.

Their love affair with mobile is transforming the way they act when they walk into your offline store. Online, they're exposed to increasingly thrilling rich media, and have come to expect an immersive and interactive product experience from your eCommerce site. The rapid emergence of social networks has trained consumers to depend on online peer input for important product decisions—and they're expecting ready access to these networks no matter what they are doing or where they are.

But how do you deliver to these rapidly evolving expectations? Over the last ten years, Fluid has become the trusted partner that leading retailers rely on to move their digital shopping experiences forward. Through a shopper-centric focus, Fluid has established a track record for delivering business results to brands such as The North Face, Bare Escentuals, Chef's Catalog, Timberland and Reebok through our custom design and packaged solutions.

Custom Design

Whether an eCommerce site, a Facebook pop-up shop, or a mobile shopping app, Fluid's award-winning full-service agency has been delivering high-impact digital shopping experiences for over ten years.

Packaged Solutions

Fluid Retail delivers quick and cost-effective Web 2.0 merchandising components and digital shopping innovation that include immersive dynamic imaging, product configuration and customization, and the market's leading social commerce platform.

• Fluid Experience: Richly interactive shopping experiences
• Fluid Configure: Rich product configuration and personalization with robust administration tools
• Fluid Social: Social shopping designed to engage friends and drive transactions

Recent News

Social Commerce Makeover: 7 Things Your Brand Should Be Doing Today — Summary & Link to Fluid Webinar
Social commerce: Selling with social media — the use of social media in the context of e–commerce.

Social Media: Finding the Right Measure
Social media offers enticing prospects for marketing

Recent Fluid Blog Entry

Jul 16, 2010eCommerce Sites Look to the iPad for New Catalog Experiences
A recent article on Advertising Age, “Brands bet on iPad to Expand eCommerce Reach“, discusses how eCommerce sites are looking to the iPad to provide more interactive and engaging product browsing experiences. … while magazine reading and entertainment viewing are getting the early consumer buzz on the iPad, the real play for brands may be as an [...]